Video Creation and Storytelling Mobile App
Description
The client was keen to design and develop high-tech solutions that can help users easily create/edit content into video stories with modern features. They wanted to create videos with the help of machine learning algorithms and leverage them for internal communication, newsletters, leverage it for internal communication, newsletters, etc., increasing customer engagement.
Challenge
One of the biggest challenges was making video editing simple for everyone. Video storytelling is usually complicated and requires advanced tools, but the client wanted to automate much of this to make it easier. They also needed the app to offer ready-made templates that users could quickly customize. Another challenge was integrating speech-to-text features so users could edit their videos just by adjusting text. Finally, they wanted to use machine learning to detect and fix issues like blurry frames or speech mistakes.
Solutions
We incorporated artificial intelligence to perform error detections such as images being blurry or speech as well as making corrections for them. We also included speech recognition features with live transcriptions so that users could alter videos by editing the text. We also realized that many users are not familiar with video editing and so we ensured that the app was friendly with templates to allow any user create high quality videos.
Impact
The application significantly reduced video production time and effort, leading to higher customer satisfaction and engagement through easy-to-use, professional video creation tools. This success bolstered the client's market position, increased app downloads, and reinforced their leadership in the Media & Entertainment industry.
