Ajmal Perfumes

Order Synchronization Issues

Ajmal struggled significantly with Odoo and Magento order sync, which resulted in duplicate order entries and improper handling of discount line items. Due to the flawed synchronization logic, the entire order management was disrupted, leading to poor customer experience and operational accuracy.

UI Design and Implementation Gaps

Ajmal’s user experience was severely affected due to inefficient UI structures like unnecessary loaders across links. The inefficient frontend designs had a severe impact on the website’s functionality and navigation, which reduced customer engagement and satisfaction.

Bundle Product Checkout Limitations

Customers could not complete their checkout process with a bundled process because of the logic errors in free sample handling through the observer mechanism. This led to unnecessary friction in the purchase process and shopping experience.

Frontend Error Handling Deficiencies

The platform’s usability and reliability took a major hit with the ineffective error-handling process on the frontend resulting in repetitive and infinite error loops. This had a negative impact on the system’s overall user experience as well.

Cart and Checkout Freezing Issues

Because of a flawed getCart query logic, a lot of customers faced random freezing in their checkout process, even after emptying their cart. This added to the cart abandonment rates and led to revenue loss.

Enhanced Customer Engagement:

By making improvements in Adobe’s loyalty point system, Codilar helped Ajmal Perfumes in restoring their customer engagement strategy. We implemented advanced analytics that equipped the company to offer personalized promotions and enhance customer incentivization, leading to highly engaging shopping experiences.

Improving Operational Efficiency:

By enabling faster updates and smoother product launches through Adobe’s specialized tools, we completely transformed Ajmal’s internal workflows, making it more advanced and state-of-the-art. On top of that, we ensured precise stock updates and improved operational efficiency by optimizing the order management.

• The company saw a 60.5% increase in overall sales, including order number, revenue, and average order value (AOV).
• 3% improvement in customer metrics (like customer retention, repeat purchases and customer lifetime value (CLV).
• Ajmal Perfumes was able to boost their conversion rate by 10%, thanks to the new features and functionalities.
• A 7% improvement in operational metrics like order fulfilment rate and return rate helped the company get better returns.
• Unlocking new sales opportunities through Adobe solutions, enabling Ajmal Perfumes to make the most out of the seasonal demands and drive revenue growth.