Acima
Description
Acima is a prominent lease-to-own service that allows customers to acquire items without the need for traditional credit or loans. Customers can lease products from various retailers, making payments until they are ready to own the items. Acima offers instant approval, flexible payment options, and a straightforward return policy. Webkorps partnered with Acima to enhance their platform's features and provide ongoing maintenance, ensuring a smooth and efficient user experience.
Challenge
- User Experience Improvement: The need for an intuitive interface that simplifies the leasing process for customers while providing clear information about terms and conditions.
- Feature Integration: Implementing new functionalities such as advanced payment options, detailed product information, and an effective communication system between customers and retailers.
- Regulatory Compliance: Ensuring that all features complied with financial regulations and consumer protection laws was essential for maintaining trust and credibility.
- System Scalability: Developing a solution that could handle increased traffic and transactions without compromising performance.
Solutions
Webkorps implemented a comprehensive solution tailored to Acima's needs:
- User-Friendly Interface: Redesigned the platform's interface to make it more intuitive, allowing customers to easily navigate through leasing options, product categories, and payment plans.
- Enhanced Approval Workflow: Streamlined the application process for instant approvals, enabling customers to quickly find out if they qualify for leasing options.
- Flexible Payment Options: Integrated various payment plans that allow customers to choose between early purchase options or standard lease agreements, enhancing user satisfaction.
- Improved Communication Tools: Developed a messaging system that facilitates direct communication between customers and Acima representatives, providing support throughout the leasing process.
- Ongoing Maintenance and Support: Established a dedicated team for continuous maintenance of the platform, ensuring timely updates and quick resolution of any issues.
Impact
Webkorps’ enhancements to Acima's platform improved user engagement by offering a more intuitive interface, streamlined approval process, and flexible payment options. The improved communication tools fostered better customer-retailer interactions, while ongoing maintenance ensured consistent performance. These upgrades helped Acima scale effectively, providing a seamless leasing experience while maintaining regulatory compliance and customer satisfaction.
