Scalable Web Applications for Leading Pharma Networking & Development Company
Description
Satu PharmTech is a leading Pharmaceutical Network Consulting & Development Service provider in Africa and India. The company helps pharma startups find business opportunities in Africa. This includes assisting pharma companies in registering their business, meeting regulatory compliance, connecting with buyers and distributors, and establishing healthcare. Besides, the company also provides software development services to help startups and enterprises grab digital opportunities and stay ahead of the competitive market landscape.
Challenge
#1 Technical Challenges
- Ensuring cross-browser compatibility
- Create features for complex user experience
- Prioritizing website security
#2 User Experience Challenges
- Making the website user-friendly
- Two different industries on a single website
- Designing a website without giving users a gap
Solutions
- Our team used modern frameworks & tools while following development best practices to ensure consistent performance of websites across browsers.
- Researched user experience and created responsive design and user-friendly navigation.
- Adopted HTTPS, maintained secure coding standards, and implemented firewall and encryption.
- Implemented a dedicated header and menu for Pharma Network Consulting and Software Development.
- Two separate banners to distinguish between two different industries.
- Create user-friendly features and navigation to keep users informed about where they are.
Impact
The project is live and helps clients serve their purposes effectively. The website is user-friendly, assisting clients to represent their businesses and promote their services effectively across marketing channels.
- 40% Increase operational efficiency
- 50% Increase in website traffic
- 60% Increase lead generation efficiency