Sakshi Kaushik

Sakshi Kaushik

Content Writer

Sakshi Kaushik is a wordsmith extraordinaire who transforms complex technical jargon into captivating, must-read articles. Armed with a Masters in Economics, Sakshi dissects intricate topics with the precision of a seasoned expert. Her insights have graced prestigious platforms like Hackernoon, Ecowiser, and Medium, captivating readers and tech aficionados alike. With a career spanning influential companies like Teleperformance, Finex, and SparxIT Solutions, Sakshi is well-versed in navigating both the keyboard and the boardroom.

In addition to her extensive experience, Sakshi holds HubSpot certifications in Digital Advertising and Content Marketing, and has earned further credentials from UpGrad, Coursera, and Great Learning. Dedicated to sharing her expertise with mobile app developers and tech enthusiasts, Sakshi's passion shines through her writing. When she's not crafting compelling content, she enjoys diving into thrilling novels and exploring diverse worlds.

272 Articles

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Marketing
Key Social Media Marketing Strategies for Companies

In October 2022, there were 4.74 billion social media users worldwide, or 59.3 percent of the world's population, according to research by Kepios.

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Business
How can you turn your invention idea into product?

An idea can take a long time, a lot of work, and money to develop into a finished product. Following the right procedures right from the inception of

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Business
Effective Marketing Tips for Launching a New Product

When it comes to marketing new products or services for your business, there may appear to be countless options. It can be difficult to decide where t

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Business
How to draft the perfect business plan - A step-by-step guide

Writing a business plan is often considered as the key to business success. However, there are businesses that have seen profits even in the absence o

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Business
Key Steps to Discover Your Business’ Ideal Niche

You want to start a business, but what's holding you back is the question of choosing a market niche. Or how to identify your business niche? Then

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Marketing
Identify Target Markets with 7 Easy Steps

Identifying your target market is crucial for any business, regardless of its size, industry, or location. It allows you to focus your marketing effor

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Business
How Much Does it Cost to Market an App?

The conquest of marketing is expensive but also fragile if not done right.  Some make it, others don’t. Reasons for failed marketing

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Business
Key Elements of a Strong Business Model

A business model structure serves as a starting point for many organizations by defining their needs and ambitions. A business model, when created pro

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Business
Financing Your Dream Startup: Some Best Sources of Funding for Businesses

You have already completed stage one if you have a unique business idea and the perseverance to see it through. But is that sufficient? As an entrepre

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